
Designing Impactful Experiences
Professional Profile
Experienced Communication Designer and Strategist with over 18 years of expertise spanning corporate and nonprofit sectors, based in Delhi NCR. My career is defined by a dynamic blend of creativity and strategy, excelling in branding and identity development, event and campaign design and management, and enhancing brand visibility through compelling storytelling. As a skilled communication strategist, I specialize in advertising, corporate communication, and marketing, with a particular focus on crafting user-centric designs and impactful content.
With an MBA in Design Management from INIFD, focusing on Fashion Retailing and Visual Merchandising, I bring a unique perspective that combines creative artistry with strategic business acumen. Alongside my work as a designer and graphic artist, I am a professional social worker with a Master’s in Social Work, committed to advancing gender equity and rights advocacy. My expertise extends to crafting innovative campaigns and content that amplify voices, inspire change, and drive meaningful impact. I thrive on building bridges between creativity and purpose, ensuring every project delivers both aesthetic excellence and social relevance.

Areas of Expertise & Creative Focus
With a strong foundation in User-Centered Design, Branding & Identity, and UX/UI Design, I specialize in creating impactful experiences that resonate with audiences. My work spans Event Design & Management, Strategic Communications, and Social Impact projects, where I combine creativity with purpose-driven strategies. Experienced in Graphic Design, Marketing, and Advertising, I excel at developing cohesive visual narratives and managing social media to amplify brand presence. From concept to Production & Packaging, my approach is both detail-oriented and strategic, ensuring each project aligns seamlessly with broader business goals.
Services
Communication Designer
2009 onwards
Social Development Professional
2010 onwards
Interior Designer
2006-2011
Freelance
2011 onwards
Branding and Identity
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Kite Manja
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EduMarket
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Fireflies Dream
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ShOm
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Hum
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Samya Dev
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Oya’s Umami
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Furrypals: Fetch
Events and Collaterals
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HDFC
Publication Design
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Positive Fatherhood (both in English and Hindi): A ready manual for facilitators, IGSSS
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VIBGYOR High: A school quality audit report, Prashant Kakkar
Corporate pitch presentation and Collaterals
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JoshTalks
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Octagos
UX/UI
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EduMarket
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Ahad
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Furrypals: Fetch
Socia Media Campaign design and Management
1. Kite Manja
2. Ahad
Retail Research
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‘Organized Retailing in India- A Comparative Study between Two Brands of Brands and Retail Formats’, A Study Based on secondary Research
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‘Advertizing Strategy of Brands- A Comparison Between Two Retail Formats and Retail Formats’, A Complete Research Project Based On Survey










